Event Brief

As the culture and tourism industry recovers, theme parks are emphasizing more and more on the tourists experience in terms of landscape design, management mode and marketing strategy, and in the era of experience economy, theme parks need to seek new development. At the same time, under the background of the new mode of cultural and tourism integration, how to deeply develop mass tourism and smart tourism, adhere to the technology empowerment and innovation drive, deeply promote the integrated development, extend the industry chain, create new value, and how to help theme parks develop innovatively under the support of unique culture and technology will be the focus of the future cultural and tourism groups.

“Amusement Theme Park World 2024″ will be held on March 7^th, 2024 in Shanghai. It will bring together theme parks, cultural and tourism groups, tourist attractions investors, operators, designers and advanced solution providers to discuss the hot topics of theme park and cultural tourism industry innovation and development under the new situation, so as to find the best business partners in the industry.

Major Issues to be addressed at the 2024 event

• An Overview of Theme Park Development Trends in the Context of Cultural and Tourism Recovery
• From Scene Creation to Atmosphere Economy: Transformation and Development of Cultural and Tourism Industries Driven by Consumption in Era Z
• The “New World” of Content Marketing in the Cultural and Tourism Industry
• How to Break the Homogeneous Competition of Theme Parks During “Happy Economy“Era
• How to Design Visitor Experience in Theme Parks
• Cross-border Cooperation to Create “Edutainment” Parent-child Vacation Products
• Digital Technology Empowers Theme Park Immersion Experience
• A Smart and Wonderful Journey to the Future Theme Parks
• Cross-border Players in Theme Parks: From IP Landing to Realize Scene Entertainment Experience

You will experience